Objective:
To find a position within a publishing or media related organization in the area of database and business analysis.
I am a seasoned database professional with a marketing background with over 19 years of experience with all aspects of database management. A key player in two successful data migration projects. Created training materials for three databases and conducted comprehensive training sessions for each. Known for always maintaining a positive attitude when faced with a challenge. My strengths include: Project Management, Team Player, Training & Documentation Creation, Communication Skills, Book Industry / Data Compliance Expert and Customer Focused
Experience:
LIPPINCOTT WILLIAMS & WILKINS, Philadelphia, PA 1993-2012
Database Analyst/Developer (2009-2012)
Managed product database that is the repository for all Wolters Kluwer Health product information including electronic, book and journal products. Integral member of project team that worked with in-house technical team and the vendor team of hosted database, to plan migration and integration of data from PACE database to Firebrand’s Title Management System.
• Key member of the team that successfully rolled out the Firebrand Title Management System to all domestic and global publishing teams.
• Integral member of team responsible for decentralizing data management and designing the work flow process.
• Strategic member of team responsible for training users from all publishing groups on how to enter data in the Title Management database.
• Created training and reference materials as required to support educational effort for users
• Responded to support mailbox requests from users regarding data entry issues
• Conducted weekly open support sessions to enable users to gain usage and workflow instruction, as needed.
Database Supervisor (2003-2010)
Responsible for managing a team of catalogue coordinators and copywriters that were responsible for managing data in the corporate database containing over 3,500 books, journals and electronic products.
• Successfully worked with consultants and in-house IT team to develop PACE, a custom web-based database replacement for the legacy DOS based product database.
• Worked with developer and in-house technical team to create interfaces between the PACE database and key business systems such as the Advantage fulfillment system, the Saleslogix customer-relationship management system and lww.com.
• Effectively worked with marketing and editorial teams to gather enhancement requirements for catalogues, marketing collateral and reports.
• Improved catalogue design to reduce production costs.
• Conducted training sessions and developed instructional materials for the use of the PACE database.
Catalogue Coordinator (1993-1996)
Responsible for maintaining product information database of 2,000 plus medical references including books, periodicals and electronic products. Primary purpose of database was to support production of a variety of corporate catalogues and marketing collateral produced throughout the year.
• Successfully launched new corporate database by working with consultant and in-house IT team. The AREV database grew to become the corporate repository of all product information until it was replaced in 2003.
• Managed the production, design and scheduling of the corporate catalogues derived from the data contained in the product database.
• Trained staff on style and copywriting rules for consistent product entry.
Education:
BA, Communication and English, Rutgers University, New Brunswick, NJ
Skills:
• Strong database management skills including AREV, PACE and Firebrand’s Title Management System.
• Strong computer skills on both PC and Mac Platforms including Microsoft Word, Excel, PowerPoint and Quark.
• Experience with Advantage Fulfillment system, Access.
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